The Business & Innovation edition of the GRIT Report looks at the big picture of the insights industry and how individual organizations fit into this ecosystem. Learn how external changes (like COVID-19) are spurring innovation and how they impact business outcomes, expectations, and strategies. Plus, don’t miss the GRIT Top 50 Most Innovative Companies list.
Innovation is critical to the future of market research. Technology, big data, consumer behavior, and industry trends are constantly evolving. The GRIT report provides valuable insights into industry trends every year that helps us provide more innovative solutions for our clients.
The Hotspex Platform is the Unified Theory of Brand across all of our touchpoints to keep our brands coherent and distinct.
The comprehensive and leading research models developed for us identified ownable and differentiated brand space for us in the highly competitive specialty market.
The Hotspex team always strives to go beyond pure numbers, bringing in macro trends and trying to go from insights to actions.
Your perspective can help all stakeholders in the insights industry improve their services to you. To do that, please take five minutes for this year’s GRIT study. And, if you can, please mention Hotspex when asked about innovative firms.
The results will provide an industry-wide perspective for 2022 that keep market research moving forward. We want to do better for every client, but as you might imagine - we need insights to do so! That's why we are happy to make a $10 donation to the Red Cross for each mention of Hotspex..