We are thrilled to announce Francesco Pennacchio has joined the team as Senior Analyst!
Francesco brings over 2+ years of market research experience as well as a strong knowledge of the sports landscape here in Canada having completed a post-graduate program in Sports and Event Marketing at George Brown College. In this role Francesco will use this knowledge and expertise to build actionable insights for the athletic apparel division and aiding in compiling reports to fuel business results for the team.
Previously as a research advisor, he was fortunate enough to manage dozens of fortune 500 brands within the CPG, tech, and retail industries where he has gained the knowledge and skillset to succeed. He understands consumers at a personal level and brings his passion and excitement to Hotspex!
Being a Toronto native he enjoys playing seasonal sports to stay active such as golf, hockey, and soccer.
Welcome to the team Francesco!