| A Note from Carly; Director of Innovator Relations |
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Dear Innovator,
It’s time again to present you with our quarterly newsletter! We have SO much to share with you in this edition, so I’ve decided to keep my note to you short and sweet. A few things that I did want to highlight are: |
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- Our surveys are getting a facelift! If you open a Hotspex survey in the near future and don’t recognize the screen design, don’t panic! We’re simply mixing things up with a new survey look and feel.
- Our tree planting initiative is up to a whopping 705,000 trees planted in the Peruvian rainforest. Remember, Hotspex plants a tree for every survey completed on our website. Our goal is to reach the 1 million mark before the end of this year. With your survey participation, we know we can!
Carly's newsletter poll - Compared to three months ago, do you think the economy is...?
*Based on the opinions of 1,454 Hotspex Innovators.
Please enjoy this newsletter, and as always, keep innovating!

Carly,
Director of Innovator Relations
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| Featured Story - Prize Winner's Trip |
‘Trip of a Lifetime’ winner Toni is back from her vacation in the city of Las Vegas. Even though “what happens in Vegas stay in Vegas”, Toni had this to say about her experience:
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"We chose to go to Las Vegas because we hadn't been there for 10 years and we wanted to see how much it had changed. This trip was wonderful, the weather was great. We stayed at Caesars Palace and although we didn't gamble much, I played some penny slots and broke even. My main reason for going to Vegas was to see the shows. Seeing Penn and Teller, Wayne Brady and Donny and Marie Osmond was just amazing, and we also got their autographs and pictures taken with them!
Thank you very much for the trip."
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| Hotspex News |
All-Bran Buds Singles - Innovators help the world stay regular...one small pack(et) at a time!
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The fibre fanatics at Kellogg’s All-Bran are at it again, trying to find new ways to add more fibre to your diet. With their new product, All-Bran Buds Singles, they wanted to determine how people would include the smaller packets of fibre buds in their daily diets. To determine this, we conducted a home usage test which ran last summer from May to July. We sent our Innovators samples of All-Bran Buds Singles to see what they thought of this product and how they would use it. |
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| The strongest feature of the product, according to those who participated, was that it’s a “simple way to add more fibre into your diet” because of its easy-to-use and a convenient package. Innovators also tested two different package sizes of the All-Bran Buds Singles pouches. This allowed Kellogg’s to not only determine the best size for each pouch, but also the number of pouches to include in a box. Thanks Hotspex Innovators for a job well done on your home experiments. We couldn’t have done it without you!
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Colgate - Hotspex Innovators ‘Wisp’ up a New Name for Colgate
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| The clever folks at Colgate have come up with yet another amazing new product: single-use toothbrushes that can be used anytime and anywhere. But what’s a cool product if it doesn’t have a cool name? That’s where Hotspex Innovators came into play. Innovators in the United States, Mexico, and France tested six different potential names for the new Colgate product. |
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| So what was the winner? Colgate ’Wisp’! Survey participants told us ‘Wisp’ was successful because it communicates ‘small’, ‘breezy’, ‘quiet’, ‘fast’, and ‘fresh’... all attributes that fit with the product. Great job Hotspex Innovators; you’ve innovated yet another HOT new product! |
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Hotspex Staff – Thank you for being Spexy Awards!
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At the end of each month, the team at Hotspex gathers for a monthly pizza luncheon to celebrate the nominees of the ‘Spexy’ Awards. The Spexy Awards are an opportunity for the Hotspex staff to thank other Hotspex staff members for going above and beyond the call of duty. Each nominee is thanked by the person who nominated them in front of the entire Hotspex Team.
After each nominee has been thanked, one lucky winner is chosen at random to be the Hotspex ‘Spexy Player of the Month’. This month the lucky winner was Vivian, a Hotspex Graphic Designer. Vivian was the lucky winner of an all expenses paid dinner gift certificate. Congratulations Vivian!
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This month’s winner is Vivian Liu receiving her award from Jillian Jacobs (HR Manager).
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| Exclusive Newsletter Contest |
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Answer this simple question to be entered into an exclusive contest to WIN $100 CASH! (Here's a tip: the answer can be found in this newsletter!)
Question: What is the name of the new Colgate toothbrush?
Submit your answer
(If you can't enter the contest, please log in to your Hotspex account and then click the link again.)
Congratulations to the latest Exclusive Newsletter Contest winner Debi! Debi won $100!
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| Rate this Newsletter |
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Okay Innovator – here's your chance to tell us how we're doing. Share what you liked and disliked about this newsletter! Just for rating the newsletter we'll enter you into a random draw for $100. Please be as honest as possible with your rating.
Rate this newsletter
(If you can't rate the newsletter, please log in to your Hotspex account and then click the link again.)
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| Prize Winners |
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Name: Kari
Prize Won: Digital Polaroid Camera
Quote: I've been taking surveys for years, but Hotspex is by far the best. The surveys are fun and the rewards are awesome. Thanks Hotspex! |
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Name: Marie
Prize Won: $500 Best Buy Gift Card
Quote: Thank you so much Hotspex! I am so happy to have won. Be sure that my daughter and I will 'Shop 'til we drop'! |
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Name: Hotlips
Prize Won: $250 PetSmart Gift Certificate
Quote: This is great! Thanks so much. My cat is going to be happy! I have never won anything before off of the internet so this has definitely made my year so far! |
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Name: Deanie
Prize Won: Gemma Ring by Swarovski
Quote: WOW...this is great. I have never won anything before. Thanks Hotspex. Now I know why I enjoy your surveys so much. |
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Name: senateur58
Prize Won: 8GB Apple iPod Touch
Quote: I am very happy to have won an iPod Touch. It is the first time I have won a contest. Thank you Hotspex and continue the great work. |
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| HotPot Winners |
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Name: Jon Jessmer
Date: March 2009
BUX Won: 15,994
Charity: Habitat for Humanity
Quote: I am excited to win these points to help donate to various charities.
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Name: cua1991
Date: February 2009
BUX Won: 140,546
Charity: Project Love
Quote: I am really excited about Hotspex. I have only been innovating for a few weeks, and winning the jackpot will help me make an impact not only for my family, but also for one of the great charities that Hotspex supports.
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Name: rell
Date: January 2009
BUX Won: 93,973
Charity: Ronald McDonald House Charities
Quote: I’m so excited. I told my friends about winning and they all want to join now! I honestly didn’t think I would win but I figured there’s always a chance, and guess what? I got that chance this time. I would like to thank everyone at Hotspex.
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| Hotspex Tip |
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| Not sure if you are receiving Hotspex email? Add Carly@Hotspex.com to your email safe list to ensure you never miss a survey invite! |
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